by Nicki | Nov 1, 2018 | Blog, Marketing Strategy, Personalisation
Marketing personalisation will make your campaigns take off We are in the content age. We are bombarded by brands creating and curating content on a daily basis. Marketers focus on creating engaging content, to better connect with (and convert) customers. By creating...
by Nicki | Jul 26, 2018 | Blog
Here at Relativity, we’re strong advocates of Digital Asset Management (DAM) systems. They deliver busy marketing teams so many benefits, but often firms haven’t fully explored the functionality and advantages they offer. So what do they do, and why do you need one?...
by Nicki | May 24, 2018 | Blog, Marketing Strategy, Retail
Turn data into insight and improve customer engagement There can be many different ways to achieve customer success; a combination of strategies designed to attract, retain and grow a customer base. Individual strategies may change over time but one thing is crucial:...